Created: Tuesday, 18 September 2012 15:02
I see alot of website owner still to this day with site's that either look like they were built in 1998 (even though they were built since 2008), have really bad branding/messaging, don't effectively communicate any relevant information to their visitors and worst off all, don't have any call to action techniques to get site visitors to either pick up the phone and call the business or schedule an appointment or any type of conversion methods. These sites are basically "just some website". Usually built in-house or by the classic "Well my nephew is good with computers; he can build my website" scenario.
Unfortunately, these websites are not only a waste of physical money (domain and hosting costs, paying your nephew a couple of hundred dollars, your time invested to do it yourself), but they are an incredible waste in opportunity costs and potential profits. This is because these sites do one thing alone - turn business away. By having a non-professional website (or any other form of marketing, in reality), you are saying one thing about your business; you're not professionals.
Read more: The Basics of Modern Small Business Web Design
Created: Wednesday, 30 May 2012 17:24
Saving you headaches and money, while maximizing profits
Small business web site design is a critical aspect of marketing your company. With so many different components to a strong online presence, even small web sites require a lot of expertise. At each step of the way, there are technical decisions which need to be made. Doing things correctly the first time can save you a lot of time and money in the long run. But, without a thorough understanding of the small business web site design process, it’s easy to make some common and costly mistakes.
Our goal at Simple CMS Design is to build a web site that is easy to use and profitable for your company. In this industry, we’ve seen three major decisions that make a huge difference in the success of a small business web site.
Read more: Planning Your Small Business Website - From Start to Finish